‘Seattle shutout’ promotion has car dealership shelling out $420,000

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Twelve lucky customers who either bought cars or walked into Jet Chevrolet in Federal Way, Washington won big after the Seahawks shut out the New York Giants 23-0 on Sunday.

The dealership’s big promotion, the “Seattle shutout” promised $35,000 to each raffle winner in the event of a shutout, but they probably didn’t think it was going to happen. General manager Mike Gates is now waiting for phone calls from their insurance and promotions companies for further instructions, according SeattlePI.com.

The dealer now has to pay out, whether they like it or not. “I’m a man of my word,” Gates said.

Per Fox News: Jim Johnson, one of the owners of the dealership in Federal Way, Wash., about 25 miles south of Seattle, told ESPN that he originally wanted to do the promotion last week when the Seahawks played the San Francisco 49ers, but said finalizing the rules to make sure it was legal and in accordance with state regulations delayed it a week. The dealership ran advertisements on local sports radio affiliates, as well as in the local paper, the News Tribune in Tacoma.

Twenty people purchased cars during the four-day promotion period between Wednesday and Saturday. Twelve people entered the drawing without a buying a car, so they received one entry each, Johnson told ESPN.

“Watching the game was definitely nerve-racking,” he added”As a Seahawks fan, you want them to win. And for it to come down to the end to get the shutout, it was pretty incredible.”

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